At present, the Wrangler is Jeep's best selling SUV, so far some 111,045 units have been delivered this year, quite impressive for a vehicle that hasn't seen a major update since 2006. And, given vehicle life cycles these days, an updated Wrangler probably isn't too far off.
When it does eventually materialize, based on current demand from the JK-8 kits (400 sold so far), having a pickup would no doubt bolster sales of the existing Wrangler lineup. It could also draw in buyers from other small pickups who, next year, will have very few options when it comes to new, compact truck offerings.
In the meantime, Mopar plans on supplying as many JK-8 kits as it can to dealers, though given the size of each package, it's proving difficult for them to carry a large amount in stock. "The kit is too big and too complex to have too many on the shelf," remarked Mopar Division President Gorlier. That said he's enthusiastic about the response so far. "It's exciting for an aftermarket product."
Jeep Pickup Kit Popular
15 December 2011
